The Power of Why


I think the most powerful question in the world is simply, "Why?" It can help us dig deep into the details that are at the core of an issue, policy, or behavior. It can help us reflect on our own thinking or the thinking of others. It can open the door for someone to share all of their thoughts as we absorb the information and learn what we need to navigate forward more effectively.

#consulting #designthinking #innovation

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